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Jesus Did It, Now You Can Too. Walk On Water With The WaterMat

It’s summer and you’ll be sippin’ champagne and Peacocking like there’s no tomorrow, wherever there’s a pool or beach you’ll especially want to party bigger and better than the rest. Take it up a notch and try the WaterMat, made from high-flotation closed cell foam, it makes everything on the water better. More >>

Electric Shades

Electric Sunglasses – California style that’s made in Italy. Their style is defined by their deep roots in extreme action sports, music, fashion, and art which is represented by the iconic ‘volt’ logo. Founded in 2000 by Kip Arnette and Bruce Beach this brand has exploded onto the scene winning numerous product awards, it’s no surprise they’re truly worthy to be considered Peacock. More >>

This Is Your Father’s Skinny Tie

Once again, we are looking to the past to make us look better in the present. I have always loved the style of the 50’s & 60’s and The Beatles, through their entire career together, epitomized hip for each generation. Skinny ties were all part of it. Once you procure the skinny tie, you will have to learn how to rock it. More >>

Don’t You Step On My Blue Suede Shoes

Elvis proudly Peacock’d his blue suede shoes and even sang a catchy tune about them that still holds up today. Suede shoes are a perfect blend of casual meets dressy. They are inherently cooler and more comfortable in the warmer temperatures than leather shoes, which conversely are better suited for the winter months. More >>

Go Bold Or Go Home

Spring is on its here, and what better way to celebrate than by offering a look at the impending fashion trends? If you’re expecting muted Easter egg pastels from past seasons, yep you’ll see those too but on average this season promises to be a good bit livelier. Spring 2013’s motto could easily be, “Go bold or go home.” More >>

Self Defense With Style: The Taser C2

Self defense is something we should all be concerned with, but not obsess on. After all Peacocking is living your life by making the most of it. Enter the Taser C2, powerful enough to completely stop an attacker from up to 15 feet away, yet small enough to easily fit into a purse. This is the perfect combination of style and security. More >>

Summa Summma Summmatime Sandals

Tis the season! Some of us don’t live in San Diego so when we get the chance to wear flops, we take full advantage of it. Something about a man wearing flops that says “I am as cool as a cat and I don’t take things too seriously”. Flops, jeans, cool belt, tee, watch, and a pair of shades is my favorite outfit of the year. More >>